Welcome to Piedmont Avenue!


Piedmont Avenue is a lively collection of shops, restaurants, and services in the heart of beautiful Oakland, California.  The Merchants' Association is made up of local business owners and volunteers - you see us every day on the avenue. We aim to help our community prosper and contribute to the overall well-being of our neighborhood, city, and region.





PAMA is a volunteer group run by the same folks you see running the businesses on Piedmont Avenue. We do not have administrators to do the work; we do it in addition to our businesses. It is our commitment and responsibility to our neighborhood and the city of Oakland.

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Help us become a Business Improvement District!

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