Piedmont Avenue Merchants Association

PAMA was established in 1938 and is among Oakland’s oldest continuing business districts. PAMA contributes to the prosperity and overall environment of our neighborhood, our city and our region.

We work with the Piedmont Avenue Neighborhood Improvement League (PANIL) and Shop Oakland Initiative on the revitalization of our city.


The 30th Annual Piedmont Avenue Merchant Association’s Halloween Celebration will take place on Saturday, 10/29. More information »

Click for Halloween poster »